Most startups fail before they even begin.We fix that.
20,000 real problems. 1,000 curated startup scenarios. Zero guesswork.
Problem discovered
ValidatedRecruiting leaders get ghosted after offers
Market signal detected
TodaySearch demand: 18,400/mo · Rising
Startup scenario
AnalyzedWho pays first? Why they pay emotionally
20,000+
Problems founders actually complain about
1,000+
Scenarios worth starting (not pitching)
30+
Markets where money actually moves
Zero
Guesswork
How this helps you start — properly
Startup Problems
20,000+ validated problems real founders actually complain about. Scored, contextualized, and ready to solve.
Explore ProblemsStartup Scenarios
1,000+ premium scenarios showing how startups actually begin. Who pays first, why they pay emotionally.
Founder Network
Private community of early-stage founders. Real conversations, zero pitch noise.
Join NetworkYour Workspace
Save problems, build scenarios, compare options. Your thinking, organized.
Open WorkspaceMost startups don't fail at scale. They fail at the starting line.
Founders usually don't lose because of bad code or weak execution. They lose because they start with the wrong problem, talk to the wrong people, and chase ideas that only sound good on Twitter.
The only three things that matter early
Before product, funding, or growth — these decisions decide whether your startup even deserves to exist.
Pick a real problem
Start with problems people are already complaining about — not ideas that sound smart. Every problem here is sourced from real conversations, forums, and market signals.
Talk to the right people
Founders don't fail because they didn't talk — they fail because they talked to the wrong users. We show you exactly who to speak with and where to find them.
Charge early, not later
We break down how money actually enters the system — who pays first, why they pay, and how founders reach their first $10K MRR without scale fantasies.
Lifetime Access. One-Time Payment.
Pay once. No subscriptions. No stress.
Don't start fast.
Start correctly.
Most startups don't fail because of execution.
They fail because the first decision was wrong.
HowToStartAStartup helps you choose a real problem, understand who pays, and avoid building something nobody actually wants.
No courses. No gurus. No "get rich quick".
Just real startup decisions.